Inc. 5000 Update: Costume Craze

Kate Maloney of Costume Craze finds success selling Halloween costumes.

At start-ups, things don't always go according to plan. Take Costume Craze, an online costume retailer based in Pleasant Grove, Utah. When CEO Kate Maloney launched the business with her brother, Matthew, and mother, Kathleen, it was a software company called StaticAdvantage. Switchi…