Thinking about a watch collection?

I recently had a conversation with my friend Vlasios... he said something which excited me, since I took it as a challenge! He said... "I always thought of watches as a useless luxury".

Soak on that for a second. There is no 'rational' reason to spend money on most items we purchase today. Why buy any branded item at all? Does a Hermes belt at £700 hold …