Value in a story

How watch makers can can use storytelling to 'create value' for consumers

The watch scene has felt somewhat uneventful since Rolex announced their CPO program, probably due to the holidays, and probably because I wasn't paying attention to anything that did happen! It's quite difficult to come up with topics to write about, so I'd welcome any ideas if you have them. That said, here's the first post of 2023 :)

This one is about