UBS Global Wealth Report 2026

Global wealth grew 10.8% in 2025 and median wealth fell in most markets. We look at the UBS report and a Goldman Sachs demographics study to figure out what this means for the luxury watch market.

There are two ways to answer the question “did people get richer last year?” You can take everyone’s wealth, add it up, and divide by the number of people; that’s the average, and it goes up whenever the people at the top have a great year. Or you can line everyone up from poorest to richest and ask the person standing exactly in the middle how they’re …