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Enough is a Choice
Starting 2026 with some hard truths - even family time can drain your tolerance bottle. A New Year's reflection on the concept of 'enough' - why…
Jan 1
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kingflum
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December 2025
Watch Collecting Etiquette: Part 2
We spend a lot of time discussing what to buy but almost no time discussing how to behave. This post covers watch collecting etiquette, which tends to…
Dec 28, 2025
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kingflum
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48
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Nobody buys watches to tell time anymore...
Patek 5711 down 50%. Wine down 20%. Art auctions down 48%. Meanwhile, luxury hotel rates up 90%, Wimbledon debentures doubled, and Super Bowl suites hit…
Dec 18, 2025
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kingflum
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Simon Brette Raises Chronomètre Artisans Price Days Before Launch
Simon Brette's office informed collectors that the Chronomètre Artisans steel watch would cost 81,000 CHF, not the promised 75,000 CHF - just days…
Dec 17, 2025
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kingflum
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Watch Collecting Etiquette: Part 1
We spend a lot of time discussing what to buy but almost no time discussing how to behave. This post covers watch collecting etiquette, which tends to…
Dec 13, 2025
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kingflum
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4
Louis Vuitton’s New Watch and A Story You Have Never Heard
When a beat-up watch appeared at an Italian auction house, it led to a detective story spanning Swiss smugglers, anarchist editors, and Gianni Agnelli's…
Dec 6, 2025
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kingflum
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Breguet Expérimentale 1 Explained
Breguet has reinvented the mechanical watch. We translate the complex physics of the Expérimentale 1 into plain English. Discover how magnetic…
Dec 3, 2025
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kingflum
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November 2025
Confessions of a watch modder
A collector asks about modifying three watches - from a transformed Telda to a modified AP Grand Sonnerie. This essay discusses authenticity…
Nov 28, 2025
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kingflum
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Inside Frédérique Constant
Frédérique Constant's CEO gave a remarkably candid interview about the economics of accessible Swiss watchmaking. Manufacture pieces account for just 7…
Nov 26, 2025
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kingflum
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Perfect Replicas & Status Games
Convicted wine fraudster Rudy Kurniawan proved that $10,000 bottles could be recreated for $100. Now he's thriving as an "outlaw celebrity." His story…
Nov 17, 2025
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kingflum
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Luxoplasmosis
Brands congratulate themselves on being "data-driven" but optimise for tech companies' revenue models. The luxury industry has caught luxoplasmosis... a…
Nov 7, 2025
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kingflum
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The Tolerance Bottle
Everyone carries an invisible tolerance bottle. Some days it's full, other days you're running on empty. Learn why the same situation makes you laugh…
Nov 1, 2025
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kingflum
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